NORC developed the Prosperity Index in 2019 with funding from the U.S. Department of Agriculture (USDA) Rural Development and guidance from a Technical Expert Panel. The Prosperity Index provides a composite measure of county-level prosperity for all U.S. counties. The index is designed to summarize economic and social factors associated with community well-being, resilience, and vulnerability.
For the overall Prosperity Index score:
- 1 = Most prosperous
- 5 = Least prosperous
For each component score:
- 1 = Lowest risk or highest resilience
- 5 = Highest risk or lowest resilience
The Prosperity Index is calculated using standardized values for 16 indicators organized into four component categories:
- Economic Risk
- Economic Resilience
- Social Risk
- Social Resilience
Each component comprises four indicators that capture distinct aspects of county-level prosperity. Indicator values are combined to produce component scores, which are then aggregated into the overall Prosperity Index score.
The Prosperity Index is intended to provide a broad assessment of conditions that may influence the health, well-being, and long-term prosperity of communities. The economic components measure factors that may increase vulnerability (Economic Risk) as well as factors that may help communities withstand and recover from challenges (Economic Resilience). Higher levels of resilience may help offset the effects of economic risk. Similarly, the social components measure factors associated with community vulnerability (Social Risk) and protective factors that support community well-being (Social Resilience). Taken together, these four dimensions provide a more comprehensive picture of county-level prosperity than any single indicator alone. Users can examine both overall scores and individual component scores to identify areas of strength and areas where additional resources, investments, or interventions may be beneficial. The Prosperity Index is intended as a screening and planning tool and should be used alongside local knowledge and additional data sources when assessing community needs.
Indicators were selected based on the following criteria:
- Relevance to community-level prosperity and well-being
- Availability of data at the county level for counties across the United States
- Consistent collection and public availability of data
- Potential usefulness for local planning, decision-making, and community development efforts
Several indicators were considered during development, but were not included because consistent county-level data were unavailable or did not meet data quality requirements. Examples include measures of transportation access, income inequality, and access to early childhood education.
| Indicator |
Data Source |
Time Period |
Definition |
| Industry Dependent (Yes/No) |
USDA Economic Research Service Economic Typology Codes |
2025 |
Indicates whether a county is classified as economically dependent on a single dominant industry (farming, mining, manufacturing, government, or recreation). Counties identified as dependent on a single industry were coded as "Yes"; all other counties were coded as "No". |
| Net Migration per 100 people |
Census Population Totals and Components of Change |
2025 |
Net migration rate was calculated by dividing the total net migration (domestic and international) between July 1, 2024, and July 1, 2025, by the county population on July 1, 2024. |
| Labor Force Participation Rate |
U.S. Census Bureau, ACS 5-year estimates |
2020-2024 |
Among the civilian non-institutionalized population aged 25 to 54, the % that is working or actively looking for work |
| Poverty Rate |
U.S. Census Bureau, ACS 5-year estimates |
2020-2024 |
% of persons below poverty threshold |
| Indicator |
Data Source |
Time Period |
Definition |
| Primary Care Providers per 10,000 population |
HRSA Area Health Resources Files |
2023 |
Number of primary care physicians, nurse practitioners, and physician assistants per 10,000 population |
| 501 c3 and c4s per 10,000 population |
Internal Revenue Service (IRS) |
2025 |
Number of 501 c3 and c4 organizations per 10,000 population |
| Voter Participation Rate^ |
MIT Election Data and Science Lab |
2024 |
% of eligible voters who cast a ballot in the 2024 presidential election, calculated using the U.S. Census Citizen Voting Age Population (CVAP) as the estimate of the eligible voting population |
| Educational Attainment – Bachelor's Degree or more |
U.S. Census Bureau, ACS 5-year estimates |
2020-2024 |
% of population 25 years and older with a Bachelor's, Master's, Professional, or Doctorate degree |
| Indicator |
Data Source |
Time Period |
Definition |
| Teen Birth Rate |
CDC National Center for Health Statistics |
2020 |
Estimated teen birth rate, expressed as the number of births per 1,000 females aged 15 to 19 years |
| All-cause Mortality Rate per 100,000 population |
CDC WONDER |
2020-2024 |
Number of deaths of all causes per 100,000 population (crude rate) |
| Digital Divide Index |
Purdue Center for Regional Development |
2024 |
The Digital Divide Index or DDI ranges in value from 0 to 100, where 100 indicates the highest digital divide. It is composed of two scores, also ranging from 0 to 100: the infrastructure/adoption (INFA) score and the socioeconomic (SE) score. |
| High School Dropout Rate |
U.S. Census Bureau, ACS 5-year estimates |
2020-2024 |
% of persons aged 16 to 19 years who neither graduated from, nor are currently enrolled in, high school |
^The voter turnout indicator was not readily available for Alaska since the raw data included voter totals by Congressional House District. A proportional allocation method based on population overlap was devised to estimate the voter turnout for each county (borough) in Alaska.
The Prosperity Index is calculated for each county in the United States using 16 indicators grouped into four components associated with prosperity: Economic Risk, Economic Resilience, Social Risk, and Social Resilience. Each component consists of four indicators that reflect different dimensions of community conditions related to risk or resilience. To ensure that indicators measured on different scales can be combined, each indicator is standardized to have a mean of 0 and a standard deviation of 1 across all U.S. counties. Standardized values allow the indicators to be compared and aggregated regardless of their original units of measurement. Before standardization, indicator values with exceptionally high observations are top-coded at approximately the 95th percentile. This approach limits the influence of outliers on each indicator's distribution and yields more stable standardized values for score calculations. Reported indicator values are not modified; this adjustment is applied only during the calculation of Prosperity Index scores. For each indicator, counties are grouped into five homogeneous categories based on their standardized values. These categories are assigned scores ranging from 1 to 5, where 1 represents the lowest risk or highest resilience and 5 represents the highest risk or lowest resilience. Within each component, the four standardized indicator values are summed to create a component value for each county. Counties are then grouped into five homogeneous categories based on these component values, resulting in component scores ranging from 1 to 5. The overall Prosperity Index is derived by summing the four component values to create a county-level prosperity value. Counties are then grouped into five categories based on their overall prosperity values. The final Prosperity Index score ranges from 1 (most prosperous) to 5 (least prosperous). The overall Prosperity Index provides a summary measure of county-level prosperity, while the component scores offer additional insight into the economic and social factors contributing to a county's overall score.
State and national comparison values are calculated separately from county-level Prosperity Index scores and are provided to support interpretation of county data. For most indicators, state and national values are derived using population-weighted calculations, typically by dividing the sum of indicator numerators by the sum of indicator denominators for the relevant geography. Indicators that do not have a numerator-denominator structure are aggregated using alternative methods consistent with their underlying data sources. For example, Industry Dependence is reported as the percentage of counties classified as industry dependent, while selected mortality measures use published state and national rates from the original data source.
The Prosperity Index was developed with guidance from a Technical Expert Panel (TEP) representing a diverse group of experts in public health, rural health, community development, social determinants of health, and population health research.
The TEP included:
- Anita Chandra, RAND Corporation
- Courtney Cuthbertson, University of Illinois Urbana-Champaign
- Alison Davis, University of Kentucky
- Marjory Givens, Wisconsin Public Health Institute / County Health Rankings
- Shannon Monnat, Syracuse University
- Robert Pack, East Tennessee State University
- Laura Palombi, University of Minnesota
- Khary Rigg, University of South Florida
- David Terrell, Indiana Communities Institute, Ball State University
- Brian Smedley, National Collaborative for Health Equity
- Sarah Willen, University of Connecticut